Internship Spotlight: Brookyln Summerville


MARYVILLE, Mo. – Editing commercial clips, organizing contest winners, and promoting one of the most popular radio stations in Kansas City was the way Brooklyn Summerville spent her past summer. Northwest Missouri State University student Brooklyn Summerville applied what she learned in the classroom to her internship at Mix 93.3 radio station.

Summerville worked as an intern for a Kansas City radio station, Mix 93.3. Summerville was able to get hands on experience in the communication and mass media field. Summerville helped set up promotions for concert events, learned how to cut and edit commercial clips, assisted with contests, and helped with event preparations.

“My favorite part of my internship was planning meet-and-greets for our listeners. It gave me a sense of power that I feel like most interns do not get to experience,” said Summerville, sophomore multimedia journalism major.

Summerville’s mom is the one who informed her about Mix 93.3’s internship opportunities. Her mom saw the radio station advertise on their social media sites that they were looking for interns. Summerville did some research online about the internship and found it really easy to apply for.

“Steve Serrano, intern coordinator and nighttime host, also went to Northwest. Steve likes to see Northwest students apply for the internships,” Summerville said. “I would encourage other students to apply for this internship; it was such a great experience!”

Northwest’s multimedia journalism program gives students the opportunity to get experience in a lot of different areas of interest. The students in the program get experience with reporting, broadcasting, photography, and social media.

“Northwest provided me with the right resources to become diverse in the journalism world. If Mix 93.3 needed a photographer I was able to jump on the task because I had background from classes that I have taken at Northwest,” Summerville said.

To learn more about Mix 93.3 internships visit their website at

If you are currently looking for an internship to check out, Career Services “How to Find an Internship” from 1-2 p.m. on March 4 in Meeting Room A of the Union.

For more information regarding the Department of Communication and Mass Media and how it can help you find an internship or prepare you for one, contact Matt Walker at

Course Spotlight: Broadcast Operations




Instructor Will Murphy teaches Broadcast Operations, also known as “Broad Op”, which is a hands-on class that utilizes the production and television studios in Wells Hall. Students learn about the history and development of radio and television broadcast production in the classroom as well as the skills, components, and careers that are inherent to modern broadcasting and later put it all to use as they voice their own radio station air check recording, edit a radio commercial, produce a five-minute in-class talk show and then work as part of a crew on a professional-level, 30-minute talk show that can air on KNWT television in Maryville.

What the Instructor Says…

“I love that students are able to get hands-on so quickly in this course.  In most majors, a student will have to take semesters or even years of theoretical classes before getting to practice their craft in a professional environment. In Broad Op, we can condense that to a number of weeks.”

– Will Murphy, instructor from West Des Moines, Iowa, working his tenth year at Northwest

What the Students Say…

“My favorite thing about the class is that you get to be hands on and actually work with the equipment you are learning about. You also work a lot with the people in your class and it is exciting for us to be involved in each other’s learning process.”

– Tassi Cook, interactive digital media major from Pleasantville, Iowa.

Club Spotlight: DigEM

MARYVILLE, Mo. – There are countless student organizations on the campus of Northwest Missouri State University, but there is one that stands out prominently in the ever-so-increasing world of digital media.

Based out of the Department of Communication and Mass Media, DigEM, standing for Digital Electronic Media, is a club specifically for interactive digital media, broadcasting, advertising, graphic design and computer science majors. DigEM is a place where creative and technical students come together to interact with professionals from prospective industries to help them network and learn from firsthand testimonials. In addition, members learn about upcoming trends in digital electronic media and how they should prepare for their professional careers after Northwest.

Cameron Ramaekers is a fourth-year member of DigEM and is currently serving his second term as president of the organization.

“The biggest benefit is just feeling comfortable with what you are going to do after graduation,” Ramaekers said. “I have a good idea about what I want to do next and have made contacts in my four years in DigEM that will help me beyond Northwest. Also, those networking skills will always be useful.”

Ramaekers also believes the campus support at Northwest is enlightening and irreplaceable.

“The faculty in the Department of Communication and Mass Media are very supportive with this club by helping us connect to those businesses they know or have connections at,” Ramaekers explained. “They also get the word out in their classes and around the buildings to help get students to our meetings.”

DigEM meetings are held at 6 p.m. on the first Thursday of every month in Colden Hall 3500 and the club is always accepting new members.

“I encourage you to just come to one meeting and see what you think. You probably have a chance to meet someone who can help you get a job after graduation,” Ramaekers said.

In the upcoming trimesters, the club plans to have representatives visit from some of the best advertising and marketing agencies such as VML, Bernstein-Rein, Barkley, Bozell and many more.

For more information, contact Cameron at or visit DigEM’s Facebook page at

Internship Spotlight: Mackenzie Magwire

MARYVILLE, Mo. – Last summer, Northwest Missouri State University student Mackenzie Magwire learned that working for a non-profit organization provides unimaginable satisfaction while donating your time and constant effort to help others.

This summer, Magwire worked as an intern for the Kansas chapter of March of Dimes. March of Dimes is a non-profit organization whose mission is to help mothers around the country have full-term pregnancies and research problems that threaten the health of their infants. Along with holding a countless amount of awareness events, the Kansas chapter also awards grants to local organizations to meet the urgent needs of families within their communities.

Magwire was able to work directly with the special events team in planning and conducting one of the chapter’s most popular events of the summer.

“My favorite part about this internship was getting to work the Bikers for Babies event,” Magwire, junior public relations major from Kansas City, Mo., said. “I enjoyed seeing all of the hard work I put in come together.”

Mackenzie learned of this internship opportunity by networking with a family friend, but insists that without the knowledge she has gained from the department, the internship experience would have been entirely different.

“Here at Northwest, I learned how to work an auction, make mail mergers and increased my communication skills which helped when I was seeking donations” Magwire said. “Specifically, the communication department prepared me for this experience by helping me be organized and ready for anything that I’m asked to do.”

To learn more about the March of Dimes visit their Twitter page, @marchofdimes, or view their website at

If you are currently looking for an internship, be sure to check out Career Services’ “How to Find an Internship” from 1-2 p.m. on December 3 in Meeting Room A of the Union.

For more information regarding the Department of Communication and Mass Media and how it can help you find an internship or prepare you for one, contact Matt Walker at

Course Spotlight: Communication Law


Above: Cameron Ramaekers uses his laptop to prepare for the next round and pass his teammates notes as they debate in the two rows in front of him.


Assistant Professor Fred Lamer teaches Communication Law and Ethics. In the class, students are taught about laws and precedent cases related to their field of study including copyright, advertising, reporter’s privilege, obscenity, libel suits and more. Arguably the most fun part of the course is the debates. The class is distributed a court case prompt, broken down into plaintiff and defendant sides and given nearly two weeks to prepare. During the debate, groups of five students take turns facing their opponents to argue the issue while citing court cases and laws.

What the Instructor Says…

“The law debates require an investment in research time and group collaboration – two important academic activities. It’s fun to watch students argue from informed positions. Tempers can sometimes flare. I love it.”

– Fred Lamer, assistant professor from Detroit, Mich. teaching for his 31st year at Northwest

What the Students Say…

I always love the Lamers’ classes. Fred has so much advice and so many stories that he can always keep the class and the material interesting. The debate challenges students to think outside the box. Knowing the history and laws behind mass media, along with how those laws and cases are in effect today, is important for all of us.”

– Cassie Lowell, journalism and public relations major from Concordia, Kan.

For more information about Communication Law and Ethics or when it is offered, email Fred Lamer at or ask your advisor.

Course Spotlight: Media Advertising


Above: Lily Gibbens, a senior public relations major from Kansas City, Mo., uses a Standard Rate and Data Service book during class in the library to conduct research for her media plan.


Instructor Jacquie Lamer teaches Introduction to Media Advertising. In the class, students are given a budget and a client and are expected to use the library’s Standard Rate and Data Service books as well as media kits to make tactical decisions about advertisement placements. Much of the class time is spent working on the project and the end result is a professional, nearly 50-page media plan. Students commonly use these projects within job interviews and as key portfolio pieces.

What the Instructor Says…

“What we’re doing is learning how ads are sold in different media types, but we’re also learning how to make business decisions. I’m not so sure that they love it as much as I do, but once the assignment is over, they usually feel pretty good about it!”

– Jacquie Lamer, an instructor from Kansas City, Mo. teaching for her thirteenth year at Northwest

What the Students Say…

“I am enjoying this class because it’s about a topic I’ve never learned about before and we’re using new tools. The combination of a realistic, client-based situation and exposure to these resources are preparing us for the future in a relative field.”

– Kylie Niichel, senior public relations major from Lee’s Summit, Mo.

For more information about Introduction to Media Advertising or when it is offered, email Jacquie Lamer at or ask your advisor. 

Internship Spotlight: Taylor Polacek

MARYVILLE, Mo. – Father-daughter dances, refreshments and bouquet tosses are just a few of the typical aspects at a wedding reception. For Northwest Missouri State University student Taylor Polacek, this summer’s weddings meant open doors and opportunities.

This summer, Polacek interned for Signal 88 Security in Omaha, Neb. Signal 88 is a security company with more than 100 different franchises across the nation that strives to establish a higher standard of professionalism within their industry. Polacek stumbled upon this opportunity after attending a wedding reception where the company’s CEO, Reed Nyffeler, was present.

“I talked with Reed about my goals,” Polacek said. “He gave me his contact information and I applied for the internship in February of 2013.”

Polacek worked in the marketing department, but was also able to contribute to the company through many different facets of advertising and public relations. She claims that without her experience in the Department of Communication and Mass Media, she would have been less prepared for the internship.

“The communication department prepared me by strengthening my writing skills and teaching me about target audiences,” Polacek, public relations major from Omaha, Neb., said. “I gained a lot of ideas and utilized concepts from the Small Group Communication and Professional Media Writing courses that are offered.”

To learn more about Signal 88 Security, visit their Twitter page at @s88security or

If you are currently looking for an internship, be sure to check out Career Services’ “How to Find an Internship” from 1-2 p.m. on Tuesday, Nov. 12 in Meeting Room A of the Student Union.

For more information regarding the Department of Communication and Mass Media and how it can help you find an internship or prepare you for one, contact Department Chair Matt Walker at

Student Spotlight: International Edition


Student Spotlight: International Edition

MARYVILLE, Mo. – For business or for pleasure, travelling to a new country is a big challenge. Northwest Missouri State University softens that challenge by offering specialized international student support, a welcoming campus atmosphere and outstanding academic programs.

Erwin de Roo, one of Northwest’s international students from the Netherlands, arrived in the United States for the first time on Aug. 16, 2013. Just as Americans become anxious to visit Europe, Erwin was anxious to come to America.

“I have always wanted to visit the United States,” de Roo said. “When it became clear that I had the opportunity to come study over here, I didn’t hesitate for a second.”

Erwin was pleasantly surprised by how friendly the members of the Northwest Department of Communication and Mass Media are to new faces. However, Erwin misses the vibrant nightlife, music, metropolitan atmosphere and especially the diet he had back home.

“Perhaps it is because I am spoiled with healthy food in Europe, but the food is by far the biggest problem I have in America,” Erwin said.

Northwest’s various communication courses, lecture styles and student involvement have been new academic experiences for Erwin.

“The fact that Northwest has a physical, residential campus is different,” Erwin said. “Back home, I live in apartment in the city and ride my bike to school every day. The Northwest campus is much more convenient. Necessities are close by and the helpfulness of the staff has surpassed what is provided back home. The daily quizzes and papers assigned really keep me busy, that’s for sure.”

Erwin has been improving his English during his time here and, besides his 6’5” stature, he has blended in for the most part. Erwin will leave the United States in December, but plans to encourage his classmates to study here soon.

Dannen Merrill Internship Spotlight

MARYVILLE, Mo. – In the aftermath of another successful Northwest Missouri State University Career Day, many students are wrapping up phone interviews with companies they have always wished to work for. This time last year, Northwest student Dannen Merrill was doing the exact same thing.

Last summer, Merrill worked as an intern for the Gavilon Group, LLC – an agricultural product distribution and merchandising company headquartered in Omaha, Neb. The Gavilon Group has more than 2,000 employees within nearly 300 facilities on six different continents. Dannen worked on reconciling and closing accounts in the company’s month-end accounting group.

“My favorite part of the internship was getting to meet and work with people with common interests in a professional setting,” Merrill, accounting and comprehensive crisis response major from Maryville said. “Communications coursework helped significantly when it came to interacting with my coworkers. I would recommend any Northwest student to pursue an internship or career with Gavilon because there are opportunities for almost any majors offered at the university.”

To learn more about the Gavilon Group, visit their page at

If you are currently looking for an internship, be sure to check out Career Services’ “How to Find an Internship” from 1 to 2 p.m. tomorrow, Oct. 29, in Meeting Room A of the Student Union.

For more information regarding the Department of Communication and Mass Media and how it can help you find an internship or prepare you for one, contact Department Chair Matt Walker at

Mackie Keller Internship Spotlight


Mackie Keller Internship Spotlight

MARYVILLE, Mo. – The life of a student athlete at Northwest Missouri State University is a tough, but often rewarding one. Student athlete Mackie Keller has proven that you can be successful on and off the court, as well as inside and outside of the classroom.

This summer, Keller worked as an intern for the Gateway Area Chapter of the National Multiple Sclerosis Society in St. Louis, Mo. This is a non-profit organization that helps nearly 7,000 individuals throughout 90 counties in Missouri and Illinois who are impacted by Multiple Sclerosis.

Mackie was involved in marketing for the Volunteer Community Outreach Department. This entailed writing press releases and newsletters for the MS Society and reaching out to media that promoted the organization’s event.

“Being involved in the 4th Annual Night on the Greens fundraising event was my favorite part,” Keller, organizational communications major from Kearney, Neb., said. “We raised money for MS by doing a glow-in-the-dark golf tournament. I got the chance to be involved during the whole process.”

Mackie found this opportunity by asking a professor in the Department of Communication and Mass Media about internships. She claims that the experience she has gained during her time at Northwest has helped her tremendously.

“The department has helped by giving me the ability to feel comfortable in my writing skills – especially press releases and newsletters – and designing brochures and business cards,” Keller said.

If you are currently seeking an internship, attend Career Services’ “How to Find and Internship” from 1-2 p.m. on Tuesday, Oct. 29 in Meeting Room A of the Student Union.

For more information regarding the Department of Communication and Mass Media, contact Department Chair Matt Walker at

Above: Mackie Keller snaps a picture at the National Multiple Sclerosis Society’s 4th Annual Night on the Greens. To learn more about the National Multiple Sclerosis Society, visit their website at or find their Twitter page, @GatewayMSYP.